Use Google Analytics to Win at Content Marketing [INFOGRAPHIC]

Can Google Analytics help those of us that aren’t “mathy”?

Andy Crestodina of Orbit Media thinks so, and gave us a great primer in his Ascend Summit presentation Advanced Blogging and Multichannel Analytics.

Fortunately, I was there taking notes for all of my readers. Enjoy my “instagraphic” infographic of his very helpful presentation.

Everyday Behavioral Sciences Webinar

The Results of 2 Years of Optimization

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Brian Massey is the Founder and Conversion Scientist at Conversion Sciences. He is the author of Your Customer Creation Equation. His rare combination of interests, experience and neuroses were developed over almost 20 years as a computer programmer, entrepreneur, corporate marketer, international speaker and writer.