Use Google Analytics to Win at Content Marketing [INFOGRAPHIC]
Can Google Analytics help those of us that aren’t “mathy”?
Andy Crestodina of Orbit Media thinks so, and gave us a great primer in his Ascend Summit presentation Advanced Blogging and Multichannel Analytics.
Fortunately, I was there taking notes for all of my readers. Enjoy my “instagraphic” infographic of his very helpful presentation.
Conversion Scientist™ at Conversion Sciences
Brian Massey is the Founder and Conversion Scientist™ at Conversion Sciences, a sought-after international speaker, and author of Your Customer Creation Equation. He is passionate about transforming websites through a steady diet of visitor profiling, purposeful content, analytics, and AB testing.
Expertise: conversion rate optimization, AB testing, marketing strategy, digital marketing, analytics, landing page design, computer programming, entrepreneurship
Speaking: IBM, Inbound, LeadsCon, Content Marketing World, Affiliate Summit, and more
Books and Training: Your Conversion Creation Equation, Video CRO, Marketing Videos that Convert, CRO Best Practices
As Seen On: ClickZ, Search Engine Land, Marketing Land, Conversion Sciences Blog, Intended Consequences podcast
Education: Texas A&M University, BS Computer Science and Management
Expertise: conversion rate optimization, AB testing, marketing strategy, digital marketing, analytics, landing page design, computer programming, entrepreneurship
Speaking: IBM, Inbound, LeadsCon, Content Marketing World, Affiliate Summit, and more
Books and Training: Your Conversion Creation Equation, Video CRO, Marketing Videos that Convert, CRO Best Practices
As Seen On: ClickZ, Search Engine Land, Marketing Land, Conversion Sciences Blog, Intended Consequences podcast
Education: Texas A&M University, BS Computer Science and Management
Latest posts by Brian Massey (see all)
- Confirmation Bias: What It Is and How It’s Hurting Your Website Conversions - August 20, 2024
- The Conversion Optimization Process for High Converting Websites - August 20, 2024
- Two Guys on Your Website: The Surprising Link Between CRO and SEO - June 27, 2024
Leave a Reply
Want to join the discussion?Feel free to contribute!