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Holiday Cards that Convert: Joy, Mirth and Gladness [VIDEO]

Conversion Optimization

Will the holiday card we chose convert “Bah Humbug” into the “Love Bug?” Follow along as we express our gratitude to you and show you why we chose the holiday card we did.

We hope we’ve been able to make 2011 a great year for you, since you’ve made it a great year for us here at Conversion Sciences.

Look for us in 2012 as we continue to educate, optimize and have fun doing it.

Brian

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Brian Massey
Brian Massey
Conversion Scientist™ at Conversion Sciences
Brian Massey is the Founder and Conversion Scientist™ at Conversion Sciences, a sought-after international speaker, and author of Your Customer Creation Equation. He is passionate about transforming websites through a steady diet of visitor profiling, purposeful content, analytics, and AB testing.

Expertise: conversion rate optimization, AB testing, marketing strategy, digital marketing, analytics, landing page design, computer programming, entrepreneurship

Speaking: IBM, Inbound, LeadsCon, Content Marketing World, Affiliate Summit, and more

Books and Training: Your Conversion Creation Equation, Video CRO, Marketing Videos that Convert, CRO Best Practices

As Seen On: ClickZ, Search Engine Land, Marketing Land, Conversion Sciences Blog, Intended Consequences podcast

Education: Texas A&M University, BS Computer Science and Management
Brian Massey
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December 20, 2011/by Brian Massey
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16 replies
  1. Peter
    Peter says:
    December 20, 2011 at 12:49 pm

    Beautifully clever post. 
    A great way to build trust and like-ability with your brand all while every other site is posting the same old boring merry christmas email.. 

    • Brian Massey
      Brian Massey says:
      December 20, 2011 at 10:36 pm

      Thanks, Peter. Happy Holidays.

  2. John W. Ellis
    John W. Ellis says:
    December 22, 2011 at 9:39 am

    Very well done, Brian!

    • Brian Massey
      Brian Massey says:
      December 22, 2011 at 1:06 pm

      Thanks, John. Great to hear from you.

  3. Sarah Cox
    Sarah Cox says:
    December 22, 2011 at 9:39 am

    Love it – especially the CTR.

    • Brian Massey
      Brian Massey says:
      December 22, 2011 at 1:05 pm

      The Christmas Tingle Rate. Did yours go up?

      • Sarah
        Sarah says:
        December 22, 2011 at 1:06 pm

        It did! My face lit up!

  4. Larry
    Larry says:
    December 22, 2011 at 9:52 am

    nice.

    • Brian Massey
      Brian Massey says:
      December 22, 2011 at 1:04 pm

      Thanks, Larry. 

  5. Cari
    Cari says:
    December 22, 2011 at 7:19 pm

    High Christmas Tingle Rate from me!  Thanks for the giggle

    • Brian Massey
      Brian Massey says:
      December 22, 2011 at 9:45 pm

      Mirth! I’m feeling the mirth!

  6. Keri at Idea Girl Media
    Keri at Idea Girl Media says:
    December 22, 2011 at 10:20 pm

    Brian,
    I love the Christmas Tingle Rate & Giggle Analytics!
    Great info, fun post.  Thanks for sharing.
    Merry Christmas to you and yours,
    ~Keri

    • Brian Massey
      Brian Massey says:
      December 22, 2011 at 10:41 pm

      Thanks Kerri. So, can we count you as a conversion??
      Brian

      • Keri at Idea Girl Media
        Keri at Idea Girl Media says:
        December 23, 2011 at 10:07 am

        Absolutely!  I’m sharing this in my Media Muffins too…  :)

  7. Amy Wang
    Amy Wang says:
    December 8, 2015 at 12:54 am

    Happy Holiday. Share you with my Christmas card. #amoyshare

Trackbacks & Pingbacks

  1. SEO content marketing roundup, week ending December 21st | SEO Copywriting says:
    December 21, 2011 at 7:29 pm

    […] Brian Massey posts a video on how to convert a typical day into “a day of joy, mirth and gladness” with a holiday card. at The Conversion Scientist […]

Comments are closed.

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