When I first met Brian Massey, I had just attended a presentation he gave about his success with The Conversion Scientist Blog. I learned a lot during the presentation and was impressed by the analytics he shared about the blog’s readership and subscribers. I knew as soon as the presentation was over: I wanted to […]
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If your open rates are abysmal, don’t be quick to dismiss email marketing. It’s time to dump dead weight subscribers and up the value of your messages.
Looking for simple and effective ways to increase lead generation? Then, check out these 6 lead gen tips. Generating leads has never been so easy. What do you do to bring in a continuous flow of qualified leads to your business on a daily basis? Mapping out a lead generation strategy, learning how to nurture […]
Here are fourteen persuasive writing techniques that will trigger a response from your visitors and withstand the test of time. Have you ever wondered why nobody is responding to your offers? Why do people read your landing pages and then leave? Why do people see your ads and keep scrolling? You have a great product. […]
Discover the 7 components of an optimized bio with 7 high-converting author byline examples to show you exactly what to aim for. Creating quality content is challenging. You have to find a unique angle on an often well-covered topic. You have to research data to back it up. You have to create a compelling headline. You […]
We were surprised at what these six metrics told us about the effective content marketing. What we learned probably applies to you.
Guest Post By Russel Cooke Facebook has a new advertising network that has some people worried about their personal data online. The new network, Atlas, uses data it collects from users on Facebook to serve ads on other websites based on what Facebook knows about its users. Facebook already uses personal data to serve up […]
This is a guest post by Ivan Serrano. The phrase “too long; didn’t read” has entered the lexicon of internet users worldwide, highlighting the importance of keeping things brief, so that’s what we’ll do here. The reasoning is simple: people are less likely to be distracted while watching and listening to a video, compared to […]
This is a guest post by Mike Tyler. A leader without an audience is just a man yelling things. There comes a time when every marketer faces the decision of whether to pursue video as part of their marketing strategy. The difficulties in this venture come in several forms. For example, you’ll need to determine […]
This is a guest post by Simon Campbell Facebook is not only the most popular of the many social networks; it’s also the most prone to changes. What worked well just a few short months ago on the site may not be the best formula to try in 2014. Changes in the News Feed have […]