The Conversion Scientist Shares his Secrets with The Web Psychologist [AUDIO]

I do a lot of interviews. I love doing them, especially when they are on my favorite subject: me.

However, I must admit feeling a bit of trepidation at the thought of being interview by “The Web Pshychologist“, Nathalie Nahai. After all, her job is to peel back the layers of your marketing program until she finds the core issues that keep you from success.

I wasn’t sure I wanted my onion peeled.

My fears were confirmed as Nathalie guided me through some revealing questions using humor and genuine curiosity. I revealed some of my biggest secrets.

• The ingenious test that shows wearing a lab coat makes smarter.
• The information should you leave out of your website to ramp up your conversions and start making money.
• Why your marketing messages bounce off of you visitors brain.
• The biggest mistake your making online right now according to our tests.
• How to give your customers hope that they can solve their problems.

Yes, these are questions you will want to know the answer to.

Listen to the entire interview

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Brian Massey

Conversion Scientist™ at Conversion Sciences

Brian Massey is the Founder and Conversion Scientist™ at Conversion Sciences, a sought-after international speaker, and author of Your Customer Creation Equation. He is passionate about transforming websites through a steady diet of visitor profiling, purposeful content, analytics, and AB testing.

Expertise: conversion rate optimization, AB testing, marketing strategy, digital marketing, analytics, landing page design, computer programming, entrepreneurship

Speaking: IBM, Inbound, LeadsCon, Content Marketing World, Affiliate Summit, and more

Books and Training: Your Conversion Creation Equation, Video CRO, Marketing Videos that Convert, CRO Best Practices

As Seen On: ClickZ, Search Engine Land, Marketing Land, Conversion Sciences Blog, Intended Consequences podcast

Education: Texas A&M University, BS Computer Science and Management

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