Team, tech, process and scale: these are the primary components shared by Tania Shershin of Homeaway at the Which Test Won Live Event in Austin, Texas.
We captured the high-points of her presentation live in this instagraph infographic.
If you want to create a culture of testing in your organization, here is a roadmap to success.
[sitepromo]
[signature]
Brian Massey
Conversion Scientist™ at Conversion Sciences
Brian Massey is the Founder and Conversion Scientist™ at Conversion Sciences. He is the author of Your Customer Creation Equation. His rare combination of interests, experience and neuroses were developed over almost 20 years as a computer programmer, entrepreneur, corporate marketer, international speaker and writer.
Latest posts by Brian Massey (see all)
- A Behavioral Design Framework for You and Your Website - January 8, 2020
- How long should your emails be? What the data tells us. - December 18, 2019
- Why your Mobile Visitors Don’t Buy from Your Ecommerce Site - December 11, 2019
Thanks for sharing this Brian, it is very interesting and I am sure that it will prove to be valuable.
Thanks, Kostas.