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10 search results for: cascade

1

Cascade Content is Content Marketing – Simplified

It was a few paragraphs from my book in a Chapter entitled “How Content Fuels Conversion.” It started off pretty well, but it ended in a lie. Amid my discussions of video and images; of draftsmen and imagemakers and storytellers appeared a few lines. They’re there on page 92. Digital content has legs. One item […]

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Grow Your Email List With These Recommended Tools

How do you grow your email list quickly and effectively? Do you advertise on social media, use special list building software, or do you pray to the lead generation gods for better, quality leads? How many tools do you really need to list build? Maybe a dozen? 60 online marketing experts were asked a simple […]

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How to get Awesome Content that Boosts Conversions

Solving the “Subject Matter Expert Problem” Getting right traffic to the right page is critical if you want high conversion rates. The right content is the way to get the right traffic to your pages. But, content is a pain in the nether regions to create and get approved, is it not? “Our subject matter […]

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Marketers’ Helpful Little Monsters-Marketing Automation

We all know the recipe for  success: Reach and Frequency. To grow your business, marketing needs to reach more people more often. Translation: “Work harder.” The modern marketer is responsible for Imagining the content Developing the content Reaching potential prospects frequently with it Collecting the leads Qualifying them Getting them to sales Maintaining all of […]

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Cascading Content is Content Marketing Made Easier

Your presentation will set off a cascade of content. It was a few paragraphs from my book in a Chapter entitled “How Content Fuels Conversion.” It started off pretty well, but it ended in a lie. Amid my discussions of video and images; of draftsmen and imagemakers and storytellers appeared a few lines. They’re there […]

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The Markishing Department, Testing Demos and Calls to Action: For Further Study Oct 15

Content Marketing in a Blink: The Content Grid v2 [Infographic] | Eloqua Blog Oct 18, 2011 03:59 pm Does your company have a Markishing department yet? That’s a Marketing/Publishing department, and if you don’t you better start working on it. This infograph from Eloqua illustrates the power of content at various stages of the purchasing […]