Entries by Megan Hoover

How to Create a Hypothesis List and Get a Date, Too

As a Conversion Scientist, I used my background in Conversion Rate Optimization and Landing Pages to create the first draft of my OkCupid profile, the landing page of me. I utilized the chemistry of a successful landing page formula to make sure I hit all the known conversion points. OkCupid’s setup will limit me in […]

5 Sure Shot Tips to Help You Convert More Leads

Jessica Davis of Godot Media how to increase lead conversion rates. Converting leads through your website is an essential objective for any website owner. If your business relies solely on the performance of your website, then this becomes even more important. For success online, you have to constantly strive toward improving the conversion rate of your […]