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Conversion Optimization Blog:

10 Conversion Lessons For Online Retail from Amazon

Discover the retail conversion lessons we can take from Amazon, and the science behind their success. With 38.1% of total eCommerce sales in 2016, is the definitive king of online retail. The next closest competitor trails at just 7.8%. What does this mean for us? It means Amazon is where we should be looking…

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4 Straightforward Ways To Increase Customer Retention

If you’ve listened to any of the top conversion experts lately, you’ve likely noticed them distancing themselves from the word “conversion”. While the goal of “conversion optimizers” is ultimately to increase revenue, the term is often misinterpreted in a market where acquisition receives an unhealthy level of focus. Today, we want to spend a little…

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Competitive Analysis: How To Find & Analyze Your REAL Competitors

Competitive analysis is competitive advantage. What if you knew exactly what each of your major competitors was doing to attract, convert, and retain new customers? You knew which channels were bringing them the most customers. You knew how real customers were engaging with their websites. You knew how customers were being onboarded, retained, and upsold. Now forget…

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Social Commerce Is Changing The Ecommerce Game… Kinda Sorta

Here at Conversion Sciences, we tend to focus a lot on website optimization, but in 2017, your website isn’t your only option for driving sales. Over the last few years, social media sites have begun building ecommerce solutions directly into their platforms, allowing businesses to attract and sell to their target audience directly through their…

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How To Persuade Landing Page Visitors To Convert

They came. They saw. They left immediately and never returned… You’ve worked very hard to get visitors to your landing page. You’ve probably spent a lot of money as well. And while you are ready to sell to them now, you might be getting ahead of yourself. If you want customers to push your buttons, you…

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