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Welcome to the Community

Some of our recent updates:

It’s hair on fire time (January 2023)

The optimizer’s calendar (January 2023)

I submit this design for your review (December 2022)

Check Out Our Latest Blog Posts

The proper use of flash headers

The Proper Use of Flash Headers

Conversion-Centered Design
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July 14, 2009
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2 Comments
The Magic Email for Freelancers and Job Seekers

The Magic Email for Freelancers and Job Seekers

Persuasion Science
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July 10, 2009
What would the title on your marketing business card be if it reflected reality?

The Great Marketing Business Card Scratch-off

Conversion Marketing Strategy
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June 30, 2009
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5 Comments
Deciphering behavioral marketing websites: Is your Web site confusing your readers or clarifying things for them?

Deciphering Behavioral Marketing Web Sites

Conversion Marketing Strategy
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June 26, 2009
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2 Comments
Applying the Scientific Method to your Behavioral Marketing

What Can We Learn From the Websites of Behavioral Marketing Vendors?

Lead Generation
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May 28, 2009
Brian Massey, Kent Lewis and Dylan Boyd at Innotech Portland

The Lab Coat: Conversion Scientist Chic

News & Events
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May 22, 2009
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2 Comments
Applying the Scientific Method to your Behavioral Marketing

Applying the Scientific Method to your Behavioral Marketing

CRO Tests | Multivariate | AB Testing
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April 29, 2009
The Social Funnel includes both the traditional and post-purchase funnels.

What is Your Social Conversion Rate?

Conversion Optimization
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April 27, 2009
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1 Comment
What to Test! Returns to Interactive Austin 09

What to Test! Returns to Interactive Austin 09

News & Events
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April 23, 2009
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