9 Website Optimization Mistakes Even Smart Agencies Make
Well-meaning website optimization consultants can come to the wrong conclusions if they don’t avoid these nine mistakes.
Kathryn Aragon is an award-winning marketer, 7x author, and entrepreneur. She is founder of KA Media and makes it her mission to help businesses unlock growth with smart, revenue-first marketing strategies.
Expertise: Digital marketing, content marketing, product marketing, conversion rate optimization, SEO, marketing strategy
As seen on: Crazy Egg, Unbounce, GTMnow, Digital Marketer, Content Marketing Institute, and more.
Awards: Wilmer C Fields Award for marketing campaigns - 2008, 2009, and 2010.
Education: SMU, Graduate Certificate in Marketing. Belmont University, BA in English/Psychology.
Books and Guides: The Business Blog Handbook, The Power of Remarkable Customer Support, Content Creation, Next-Level Content Marketing, The Ultimate Guide to Digital Marketing, The Advanced Guide to Content Marketing
Well-meaning website optimization consultants can come to the wrong conclusions if they don’t avoid these nine mistakes.
Last year, Conversion Sciences and I teamed up to prove that Austin, Texas, is the Conversion Capital of the World. While some may disagree, evidence still points to this unique claim to fame for the capital city of Texas. Conversion Optimization Experts and Austin: Weirdly Connected At first glance, conversion optimizers can seem like an […]
Austin, Texas, is now recognized as a cluster for conversion optimization experts. And it’s a big enough cluster that some are willing to go all out, calling it the Conversion Capital of the World.
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