Tracking Paypal With Google Analytics and Google AdWords

Feb 11, 2013 12:05 pm

Comments:

  • PayPal is a preferred method of payment for many of your visitors. Even if you’ve got a merchant account and gateway all setup, you should consider PayPal as an alternative source.

    However, measuring transactions through PayPal is problematic. Or it was.

    Here is an excellent post on how to configure your PayPal account and Google Analytics for full-transaction tracking, includkng Ecommerce tracking. – Brian Massey

by: Brian Massey
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Categories: Ecommerce