The Lovely Big Red Button

Courtesy http://www.sxc.hu/profile/Ambrozjo

Today, let’s rejoice in a persuasive gift that brightens any landing page, and has started so many new relationships between a visitor and a business.

Ode to the Big Red Button

It is a gift both wise and sage
The big red button on my page
It calls, it beckons without retort
“Join,” “Add to cart,” “Get that free report”

Yes, I think a link is fine
So blue and bright and underlined…

Read the rest…