Broken Promises: How to Avoid Launching Tests That Break Your Site

Joel Harvey presents at Conversion Conference San Francisco 2014. Here’s the pictures and comments from his unusual presentation.

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Brian Massey is the Founder and Conversion Scientist™ at Conversion Sciences. He is the author of Your Customer Creation Equation. His rare combination of interests, experience and neuroses were developed over almost 20 years as a computer programmer, entrepreneur, corporate marketer, international speaker and writer.

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Designing for the Mobile Web 2.0

What works in conversion-centered design for the Mobile Web 2.0.
  • Why responsive web design might be a bad idea and alternatives.
  • What is working in our mobile tests.
  • Why best practices aren't always best.

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Categories: AB Testing