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21 Fascinating Persuasion Techniques for Conversion Optimization

Powerful communicators employ these persuasion techniques when designing online experiences that convert. Do you want your website to be more persuasive? The ability to persuade is a skill coveted by orators, writers and online marketers alike. This ability is based on an ancient–but non-obvious–understanding of human nature. Selecting one or more of these persuasive techniques for your website […]