Behavioral Targeting Lullaby
What if George Carlin had riffed on behavioral targeting?
In doing the research for my new ClickZ column on behavioral marketing, I became fascinated by all that could be measured and inferred about me from the simple act of visiting a Web page. The agents at work when you visit a Web site are an invisible Pixel and something called a Cookie. Then the marketers, advertisers, publishers, scientists and statisticians go to work on the data, divining what they can from it about you and what ads you want to see.
The list, which you will find on ClickZ.com, is long, ironic, funny and sometimes disturbing. It’s exactly the kind of thing that needs a Carlinesque treatment.
Download | Subscribe | On iTunes
Try as I might, I’m no George Carlin. Here’s the real deal. Warning: Explicit Language
- Conversion Rate Optimization for SaaS Companies - March 25, 2024
- SaaS Website Best Practices for Conversion Optimization - March 25, 2024
- 17 Lead Generation Landing Page Examples - February 26, 2024
Leave a Reply
Want to join the discussion?Feel free to contribute!